Our Canadian clients have a new and innovative product to introduce to the market. The Dry Guy developed a spray that can be applied items such as clothing, tents, and backpacks in order to prevent moisture and water damage. To sell this product they needed an attractive E-Commerce platform, which Connaxis built for them.
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Our Canadian clients have a new and innovative product to introduce to the market. The Dry Guy developed a spray that can be applied items such as clothing, tents, and backpacks in order to prevent moisture and water damage. To sell this product they needed an attractive E-Commerce platform, which Connaxis built for them.
The Dry Guy needed an E-Commerce platform to demonstrate a clear and consistent brand and market a fresh new look to their potential clients.
Connaxis began this project with branding work and by creating a logo. The design of the Dry Guy website aims to bring the outdoors and fresh air to users, as well as to enhance the the product's use. Our Internet Marketing Department's efforts fine-tuned the unique positioning within the online market and identified key strategies and recommendations for achieving sales goals.
The result is a stylish E-Commerce site that is optimized for search engines. In addition to these online marketing services, Connaxis’ Internet Marketing team developed a social media marketing strategy in order to raise the Dry Guy’s brand awareness and get traffic to their website.